2018 promises to be one of the best years of Bollywood at the boxoffice in living memory. We are only into the the second month of the year and there’s already a torrent of successes spearheaded by Padmaavat which is expected to touch the 300-crore mark by the end of February.
The second big release of 2018 R Balki’s PadMan is also expected to touch the 100 mark in the near future.
Now there is Neeraj Pandey’s gripping political-espionage thriller on the teacher and the ‘taut’ Aiyaary which is expected to be the third success of 2018. Coming up in the next few weeks are the Anushkha Shetty supernatural thriller Pari and the other political thriller Parmanu: The Story of Pokhran and the swipe at suburban alliances in Luv (Pyaar Ka Punchnaama) Ranjan’s Sonu Ke Titu Ki Sweety.
All these are expected to achieve various degress of success in the first-quarter of 2018.
So is 2018 a blockbuster year for Bollywood?
“It certainly looks like it,” enthuses trade analyst Atul Mohan. “The year is looking fantastic.There is variety and quality this year, plus some of the biggest stars in their most ambitious projects. In 40 days of 2018 we have already made 15% of what we made in entire 2017. So far so good and I hope we maintain this for the rest of the year and the lineup is very very impressive this year.”
Trade expert Amod Mehra points out an interesting historical confluence of the stars in 2018 of the Bollywood galaxy. “It is going to be the best year this decade as the box-office is going to be BIG with a bonanza of hits.The biggest supertars are all coming this year in films that are expected to sweep the boxoffice. Akshay Kumar has already had a hit this year. He has one more(Gold) coming up. Salman Khan has two releases Bharat and Race 3. Hrithik Roshan has the mathematician Anand Kumar’s bio-pic Super 30 while Aamir Khan has Thugs Of Hindustan. Shah Rukh Khan teams with director Aanad Rai for the first time in Zero and Ranveer Singh and Varun Dhawan team up with Kabir Khan and Shoojit Sircar, respectively , for ’83 and October.Ajay Devgan has three releases and the biggest superstar of India Rajinikanth has two releases.2018 doesn’t leave out any of the superstars. It is sitaaron ki baarat this year.”
It remains to be seen how much of these top-notch names translate into big bucks at the boxoffice.
Says the Padman, Pari and Parmanu producer Prernaa Arora, “2018 definitely looks like the game-changing year for Hindi cinema. We have almost every A-lister superstar crammed into the year. All we need to do is ensure high-quality-content to showcase the presence of these superstars. Without content, stars are not able to rise to the occasion.”
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