Kartik Aryan will now have Joaquin Phoenix and Brad Pitt for company on Valentine’s Day when the Imtiaz Ali -directed Love Aaj Kal makes it to the theatres.
Sources say the re-release of the two Hollywood biggies will make a substantial dent in the collections of Love Aaj Kal.
Trade guru Taran Adarsh doesn’t see the collections of Love Aaj Kal as being affected by the Hollywood re-releases.
Trade analyst Amod Mehra feels there is no clash of interest here. “Oscar-winning audiences are classes.And Love Aaj Kal is for youngsters and family audience.So it won’t effect the collections.”
Trade insider Girish Johar agrees with Mehra. “Personally I dont think they would pose as a major threat to the new release Love Aaj Kal (LAK). But yes, cinema lovers would definitely want to see the films which have earned accolades across the globe. I would personally definitely plan to watch them again along with LAK. The first choice will definitely will be LAK.”
However a source attached to one of the Oscar re-releases who wishes to go unnamed thinks Oscars bring additional audiences to theatres.
“Even those who don’t watch English-language films regularly, get interested in films that win Oscars. I think there will be a sizable footfall in the metropolises specially to see Sam Mendes’ 1917, Quentin Tarantino’s Once Upon A Time In America and Todd Phillips’ Joker,” opines the source.