Kartik Aryan Is The Gen-X Favourite For Product Endorsement

Kartik Aaryan’s  surging  popularity among young  audiences is endorsed  by his popularity among brand endorsements. With  as many as  11 brand endorsements  under his belt so far for products  as  far-ranging as  premium  dairy chocolates and high-end beverages  to  traditional  formal  wear and globally feted beauty soaps, Kartik Aaryan is  poised  to become one of the  top 3 brand endorsers from  Bollywood.

An ad guru who doesn’t want to offend  any  of the Bollywood A-listers says the  reason for  Kartik’s  popularity to endorse  young-oriented  products is  his clean image.

“You have  to face  it. Bollywood is  no longer  the  citadel of role models it used to be. Some A-listers are  caught  with their pants down while others  are  involved in drug scandals. Kartik Aaryan is among the  handful of Bollyood A-listers with a  spotless image. He has never been in any  scandal. He has  never  been a part  of any  controversy,”says  the ad  guru.

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One  now  hears  of Kartik Aaryan replacing  at least two major  A-listers as brand  ambassadors for their premium  products.

Who says  good boys don’t have  fun?

Subhash K . Jha

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Subhash K . Jha

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