Kartik Aaryan’s surging popularity among young audiences is endorsed by his popularity among brand endorsements. With as many as 11 brand endorsements under his belt so far for products as far-ranging as premium dairy chocolates and high-end beverages to traditional formal wear and globally feted beauty soaps, Kartik Aaryan is poised to become one of the top 3 brand endorsers from Bollywood.
An ad guru who doesn’t want to offend any of the Bollywood A-listers says the reason for Kartik’s popularity to endorse young-oriented products is his clean image.
“You have to face it. Bollywood is no longer the citadel of role models it used to be. Some A-listers are caught with their pants down while others are involved in drug scandals. Kartik Aaryan is among the handful of Bollyood A-listers with a spotless image. He has never been in any scandal. He has never been a part of any controversy,”says the ad guru.
One now hears of Kartik Aaryan replacing at least two major A-listers as brand ambassadors for their premium products.
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