Rajinikanth To Join Akshay For Promotions?

With  a budget of  Rs 510 crores, 2:0 is  by far the  most expensive Indian film to have ever been made.

Will Rajinikanth  break his principle  of  not promoting his  films before  their release   for the sake  of getting the  enhanced  footfalls into Shankar’s 2: 0?

Though outwardly calm, the 2: 0 team now  faces the  mammoth task of making back its investments from  this grossly over-budget  film.With Rajini’s  recent films  underperforming at the  boxoffice the producers  of 2:0 are keen for  the  superstar to join Akshay Kumar for some serious promotion.

“Rajini Sir hasn’t agreed so far  to  go with the plan of doing combined  media interactions with Mr Akshay Kumar. But he may soon come round as he  knows  2:0 is  crucial to his career,” says  a source close to the project.

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While Akshay Kumar’s stronghold over the North Indian audience will hold  the film in good stead , Rajinikanth’s nebulous  hold over the Hindi belt has the producers of 2: 0  very nervous. With the  budget  being what  it is 2: 0  can’t afford to be a  success in selected pockets only.

And now 2:0 has unexpected  competition from Sylvester Stallone  who returns to the screen with  the hefty  pugilistic Hollywood hi-jinx offering Creed  2.

Sources say Creed 2’s Indian distributors Warner Brothers intend to unleash a fair  competition for 2:0 with a sizable numbers of  screens claiming  audiences’ attention.

2:0  has an uphill task ahead.

Vaibhav Choudhary

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