Frantic attempts are on to avert an inevitable clash between Yash Raj Film’s prestigious franchise Mardaani2 which features the production company’s co-owner Rani Mukherjee, and the Dwayane Johnson global rage Jumanji.
Jumanji The Next Level is being released in four languages Hindi, English, Tamil and Telugu and has the added advantage of being a film for all ages, whereas Mardaani2 with its sensitive subject matter of rape, is restricted to an adult viewership
Trade experts who don’t want to be named feel Mardaani should opt out .
“They can open a week later.Opening with Jumanji would be disastrous for Mardaani2 which in any case is not a popular Yash Raj franchise like Dhoom but more a vehicle for the extremely talented Rani Mukherjee who happens to be Mrs Adi Chopra,” says a trade analyst.
Yash Raj films has already moved into action and reserved a majority of the screens in the multiplexes next week for their big prestigious release. But would the Jumanji aficionados be lured?
And would Yash Raj finally take on the formidable competition? Where does that leave the other Hindi release of next week, the suspense thriller The Body which Rishi Kapoor shot before his illness and treatment , which took a year of his life. It’s being touted as Rishi’s comeback film. But would it be able to withstand the double competition from Jumanji The Next Level and Mardaani 2?
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