In a shocking and blatant violation of all anti-piracy laws the new Vijay Deverakonda starrer Taxiwala was leaked online two months ago.
Recalling the incident with a shudder Vijay says, “It was jolt, a bolt from the blue. We didn’t know what to do. We all decided to not talk much about it. The more we speak about online piracy the more people search and find the illicit links.”
A few weeks ago Vijay released a video showing him with his young child friends comparing an illicit incomplete film to an uncooked bowl of pasta. In the fun video Vijay then goes on to cook the pasta, comparing the various stages in the preparation to post-production process involved in the completion of a film.
Explains Vijay, “We made our point through laughter rather than rage and tears. Those who do these things(film piracy) are not going to be daunted by threats or emotional ourbursts. Until the government clamps down heavily on piracy I feel the best way to combat the menace it to appeal to fans.”
In fact Vijay did just that.And his diehard audience chose to not to see the bootleg version of Taxiwala. The film is now ready for release on 17 November. At the trailer-launch on Sunday evening Vijay Deverakonda lapsed into a serious conversation on piracy.
“It was meant to be a fun evening, to go with the mood of the film. But I couldn’t help steer the discussion to piracy because this nuisance is all our minds,” confesses Deverakonda.
The trailer of Taxiwala which has been now released online displays a prankish,wacked-out side to Vijay Deverakonda’s personality,never seen before in any of his starrers.
In the genre of this year’s sleeper hit Stree, Taxiwala has a touch of the eerie guiding the mood of giggles and guffaws. Deverakonda’s comic timing seems bang-on in the trailer.The rest will just follow.