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OTT-Cinema War Intensifies, Amazon To Release Pushpa On Jan 7
Although the Telugu smash-hit Pushpa The Rise Part 1 is still raking in the big bucks at the boxoffice even in its third week, Amazon Prime Video, as per its deal with the producers, will start streaming the blockbuster film from January 7.
Making the jolting announcement , Manish Menghani, head of content licensing, Prime Video, India says, “We are excited to give our viewers a thrilling start to the new year, with the worldwide streaming premiere of the action-packed entertainer Pushpa: The Rise- Part 1 on Prime Video.An exciting new addition to our vast repertoire of local language content, this fast-paced movie is bound to keep our customers captivated from start to end. Featuring an all-star cast – Allu Arjun, Fahadh Faasil, and Rashmika Mandanna, the film has won the hearts of audiences with their phenomenal performances. We are delighted to collaborate with Mythri Movie Makers and Muttamsetty Media and bring this larger-than-life action thriller to our viewers across the globe.”
The film’s superstar-hero Allu Arjun seems happy about Pushpa to the OTT platform.
Says Arjun, “I am honoured to be part of this project and absolutely thrilled that the film will reach audiences worldwide with its release on Prime Video. The moment I read the script, it instantly felt right to me. The story of an underdog rising up the ranks may sound run-of-the-mill, but the way his journey has been rendered in the movie, the multiple layers and nuances added to this character are so unique and unlike any other I have done so far in my career.”
Malayalam cinema’s pride Fahadh Faasil who makes his Telugu debut in Pushpa says, “With Prime Video launching this movie on its service, I am super excited to bring my fans across the world a different shade of my acting for them to enjoy. “Pushpa: The Rise—Part 1 has proved to be a fantastic debut for me in the Telugu film industry. From the way my character has been shaped—the looks, dialogues, and action sequences—each and every element has been intricately woven into the storyline. I absolutely loved preparing for such a distinctive role.”
The film’s leading lady Rashmika Mandanna expresses her happiness at Pushpa’s long-legged success. “All the months of hard work and training have paid off when I see the audience praising the movie so highly.Working with stellar actors like Allu Arjun and Fahadh Faasil has been one of the key highlights for me. The unique storyline and powerful narrative, as well as the multifaceted character sketches, reflect the immense efforts put in by the creators in bringing this movie to life.”
Pushpa’s writer-director Sukumar says he couldn’t have hoped for more. ““Firstly, I am deeply grateful to the fans and audiences for their love and appreciation, and making this movie a hit at the box office. This is a story set in the heartland of India. The idea of taking the viewers on a journey into the cutthroat world of red sandalwood smuggling operations had been with me for some time now. I believe that viewers will appreciate the fact that the movie moves away from the absolutes of good and evil, and delivers a roller-coaster ride of action and drama. The compelling story and the fantastic performances by the talented cast will make it a must-watch immersive experience for viewers across the world.”